To increase traffic to the tasting rooms, the membership originally created five unique Passport events throughout the year. To this day, Texas Hill Country Wineries (THCW) still hosts four of those original events, including Wine Lovers Celebration, Wine & Wildflower Journey, Texas Wine Month and Christmas Wine Affair. Passport events are self-guided driving tours, with wineries offering tastings and discounts. Along the way, you might meet winemakers and owners, hearing first hand of their enthusiasm for their craft. These events showcase the legendary talents of Hill Country musicians, artists, chefs and entertainers of all kinds, creating an unforgettable sensory experience.In addition to the Passport events, THCW also hosts various winemaker dinners and roadshow events throughout the year.